E-Commerce & Digital - Stedi Truganina
Core
Manage and optimize eCommerce platforms, lead digital projects, and oversee merchandising strategies to drive sales for automotive lighting products.
Role type
E-commerce & Digital Merchandising Specialist
Builds
Online storefronts and product catalogs for automotive lighting and accessories
Domain
Automotive aftermarket / E-commerce
Deliverable
product features
Required skills
Magento platform management, analytics tools proficiency, digital marketing tools, project management, SEO strategies, paid advertising management, product taxonomy design
Preferred skills
Automotive or 4WD industry interest
Technologies
Magento, Google Analytics, Adobe Analytics
Responsibilities
Manage and optimize eCommerce platforms to achieve sales goals; Lead and coordinate digital projects among internal teams, stakeholders, and external vendors; Analyze site and customer data to enhance user experience and website performance; Oversee website content management, SEO strategies, and marketing automation efforts; Manage paid advertising campaigns and relationships with online marketplaces; Manage merchandising of products and categories, including product taxonomy and category structure, to maximize sales and improve customer navigation.