Creative Lead, APAC
Core
Lead creative excellence for Mistplay's marketing operations in APAC regions (South Korea, Japan, and China), producing performance-driven marketing collateral for mobile gamers.
Role type
Senior Creative Lead (Marketing)
Builds
Marketing collateral, user acquisition campaigns, social media content, and PR materials for mobile gaming.
Domain
Mobile gaming, performance marketing, Asia-Pacific markets.
Deliverable
product features
Required skills
Team leadership, external agency management, creative strategy, design process optimization, performance analysis, culturalization, quality assurance, trend integration.
Preferred skills
Mobile advertising and gaming industry experience.
Technologies
Adobe Creative Suite, video editing tools, motion graphics software.
Responsibilities
Lead a team of artists and manage external agencies; oversee strategy and tactical planning for APAC design projects; manage design processes to drive efficiency; analyze creative performance to guide strategy; ensure quality and compliance of creative output; stay updated on mobile marketing and cultural trends.
Seniority
Senior, hands-on IC with leadership responsibilities.
