Director, Digital and Broadcast Content Strategy
Core
Define and execute digital, broadcast, and on-demand content strategies to support event objectives, audience engagement, and long-term content value.
Role type
Director, Digital and Broadcast Content Strategy
Builds
Scalable content experiences across events and channels
Domain
Events, Digital & Integrated Marketing Technology
Deliverable
product features
Required skills
Business-to-business marketing, Business-to-consumer marketing, Digital marketing, Experiential/event marketing, Content lifecycle management, Audience insights analysis, Programming strategy, Production planning, Space planning, Talent needs assessment, Post-event publishing strategy
Preferred skills
None stated
Technologies
None stated
Responsibilities
Translate business objectives into clear content strategies and programming approaches, Define success measures for content experiences using engagement data, Provide strategic inputs for production and space planning, Ensure content is designed as a lifecycle asset
Seniority
Director, strategic leadership & execution