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Director, Azure Technical Marketing & Lead Demo Marketer

United States, Washington, Redmond💼 Full-time🗓 2026-07-07 → 2026-07-16

Core

Lead strategy, build, and operations for an Azure-wide demo platform and Center of Excellence to create reusable, high-quality technical demos and storytelling assets for product launches, events, and customer engagements.

Role type

Director, Azure Technical Marketing & Lead Demo Marketer

Builds

Azure-wide demo platform (content + tooling + repeatable patterns) and a Demo Center of Excellence

Domain

Cloud computing (Azure), AI, data, developer tools, infrastructure, security

Deliverable

production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work

Required skills

Strategic roadmap planning, governance and lifecycle management, technical storytelling, stakeholder influence in matrixed organizations, scenario validation, executive briefing support, cross-platform adoption enablement, feedback loop creation, technical validation of cloud architectures

Preferred skills

Experience with flagship events and keynote preparation, running high-stakes technical briefings, partnering with Executive Briefing Centers, connecting Azure pillars into end-to-end scenarios

Technologies

Azure, cloud architectures, AI platforms, developer tools

Responsibilities

Lead strategy and roadmap for an Azure-wide demo platform; Establish a Demo Center of Excellence with intake, prioritization, and governance; Partner with engineering and product teams to ensure technical accuracy; Create scalable mechanisms like templates and building blocks; Ensure consistent storytelling across events and digital experiences; Provide on-site support for executive engagements; Establish repeatable operating rhythms with partners; Build feedback loops to improve demo value and adoption; Translate complex technical capabilities into customer stories and executive talk tracks

Seniority

Director, strategy & hands-on IC

Rewrite
## About the role - Lead the strategy and roadmap for an Azure-wide demo platform (content + tooling + repeatable patterns) that makes it easy to build, maintain, and reuse high-quality demos across teams. - Establish a Demo Center of Excellence for Azure with clear intake, prioritization, quality bar, governance, and lifecycle management (build, refresh, publish, retire). - Partner with engineering and product teams to ensure demos are technically accurate, reliable, and aligned to the product roadmap and top customer scenarios. - Create mechanisms that scale: templates, demo "building blocks," standards, and enablement so teams across Azure can contribute while maintaining a consistent bar. - Ensure demos and storytelling are consistent across major moments: flagship 1P events, product launches, customer briefings, analyst engagements, digital experiences, and social/outbound content. - Provide on-site support as needed for executive engagements and major events to ensure demos run reliably and represent Azure accurately. - Operate as a high-trust, high-impact individual contributor who drives outcomes through influence, clarity, and mechanisms across a highly matrixed organization. - Establish a repeatable operating rhythm with partners: intake and prioritization, scenario reviews, technical validation, demo QA, and launch readiness checkpoints. - Build partnerships with product marketing, engineering, and field teams to continuously improve scenario relevance, quality, and reuse. ## Enablement, Distribution & Adoption - Build feedback loops and measurement (usage signals, qualitative feedback) to improve demos and ensure the COE focuses on what drives the most customer impact. - Ensure platform value and leadership criteria, technical demos translate into actionable value propositions, plays, and guidance for sales, partners, and Independent Software Vendors (ISVs). - Build feedback loops with customers, partners, and the field to continuously refine messaging, demos, and GTM motions to increase cross-platform adoption. ## Requirements - Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience building and communicating technical value through product demo/demo environments in cloud, developer or AI platforms - Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience building and communicating technical value through product demo/demo environments in cloud, developer or AI platforms - Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience building and communicating technical value through product demo/demo environments in cloud, developer or AI platforms - OR equivalent experience. - Experience translating complex technical capabilities into clear, credible customer stories, demos, and executive-ready talk tracks - Experience driving outcomes across highly matrixed organizations through influence and stakeholder management - Experience across modern cloud architectures; ability to engage with engineering and product teams to validate scenarios and claims - Experience building or running a demo program, demo platform, or technical showcase/COE used across launches, events, and executive engagements - Experience across Azure pillars (e.g., AI, data, developer tools, infrastructure, security) and the ability to connect them into end-to-end scenarios - Experience supporting flagship events, keynote preparation, customer briefings, and/or analyst engagements with technical storytelling - Experience partnering with an Executive Briefing Center or running high-stakes technical briefings and demo environments ## Nice to have - (None specified in the original text) ## What we offer - (None specified in the original text) ## About us - (None specified in the original text)
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