Senior SMM Manager
Core
Develop comprehensive SMM strategy and content systems for a premium travel brand across Instagram and Telegram, managing a team to drive brand growth and business results.
Role type
Senior SMM Manager (Social Media Marketing)
Builds
Social media presence, content campaigns, and community engagement for a luxury travel agency
Domain
Travel & Tourism / Luxury Services
Deliverable
product features
Required skills
SMM strategy, team management, content planning, storytelling, data analysis, Instagram & Telegram expertise, AI tools usage, Canva proficiency
Preferred skills
Travel/luxury industry experience, large-scale content production, community building
Technologies
Instagram, Telegram, Canva, AI tools
Responsibilities
Develop and implement SMM strategy, build content systems for Instagram and Telegram, coordinate content team and external contractors, analyze metrics and convert analytics into decisions, test new formats and engagement mechanics
Seniority
Senior, hands-on IC with management responsibilities