Media Planner (Activation Specialist)
Core
Support the activation, optimisation, and reporting of performance media campaigns for a major travel and hospitality client account team.
Role type
Media Planner (Activation Specialist)
Builds
Performance media campaigns across digital channels for travel and hospitality clients
Domain
Digital Marketing / Performance Media
Required skills
Campaign trafficking, QA processes, tracking implementation, campaign monitoring, performance reporting, budget pacing, spend tracking, KPI tracking, stakeholder coordination, workflow management, data analysis
Preferred skills
Experience with Paid Search, Social, Programmatic Display, Online Video, hospitality/travel accounts
Technologies
Google Ads, Meta Ads Manager, DV360, Campaign Manager 360, SA360, Google Analytics, Adobe Analytics, Microsoft Excel, Microsoft PowerPoint
Responsibilities
Coordinate campaign setup, trafficking, and launch readiness; monitor campaign delivery against budgets and timelines; support performance analysis and optimisation; develop campaign reports and dashboards; manage stakeholder communication and collaboration
Seniority
Junior to Mid-level, hands-on IC