Coordinator, MarTech & Data Intelligence
Core
Support the Experience Planning Director in delivering marketing insights, thought leadership projects, and strategic planning to optimize media mix and ROI.
Role type
Coordinator, MarTech & Data Intelligence
Builds
Whitepapers, PubliSEES, competitive reviews, consumer analysis, and global reports for clients.
Domain
Media, Data, Technology, Commerce, Content
Deliverable
dashboards & analysis
Required skills
Microsoft Office (Excel, PowerPoint), research methodologies, consumer analysis, competitive review, strategic thinking, data analysis
Preferred skills
primary/custom research methodologies, thought leadership writing, cross-agency collaboration
Responsibilities
Research, write, and publish thought leadership projects (whitepapers, PubliSEES); Participate in internal think tank (Lion Squad) and Strategy & Research teams; Shadow and participate in cross-agency collaboration; Prepare competitive reviews for clients; Prepare in-depth consumer analysis for clients; Assist with global requests and contribute to global reports.
Seniority
Entry-level, Coordinator
