Programmatic Specialist
Core
Aiding Account Managers in the execution, management, and optimization of large online media campaigns and programs for agency clients.
Role type
Programmatic Specialist
Builds
Online media campaigns (auction/exchange based performance media, audience-based buying, remarketing)
Domain
Digital Advertising / Media Buying
Required skills
Digital marketing experience, DV360 or Google Ads experience, Media planning knowledge, Microsoft Office proficiency, Analytical thinking, Mathematical skills
Preferred skills
Verizon or Amazon platform experience
Responsibilities
Aid Account Manager in execution, management, and optimization of large online media campaigns and programs for agency clients; Manage the execution and optimization in preparation for campaign launch for smaller accounts; Assist in the development of client-facing campaign performance reports; Trafficking campaign tags into Programmatic platforms; Running the campaign QA process to ensure accurate campaign implementation and pacing; Providing monthly auditing reports to Agency partners & actualize bill/pay systems when applicable