Senior Copywriter, Market Access
Core
Develop story-driven marketing narratives and concepts for payer/managed markets audiences, guiding healthcare professionals through clear, strategically aligned messaging.
Role type
Senior copywriter (market access/pharma)
Builds
Marketing communications materials (digital and print) for formulary decision-makers and healthcare professionals
Domain
Healthcare / Pharma / Market Access
Deliverable
product features
Required skills
Strategic concept development, scientific data interpretation, regulatory compliance writing, client presentation, therapeutic category knowledge, AI-enabled creative tools, project coordination
Preferred skills
Experience writing for payer/managed markets audiences, mentoring junior writers, digital media experience
Technologies
Microsoft Word, PowerPoint, Adobe Acrobat
Responsibilities
Coordinate and own multiple projects from kickoff to field implementation; Develop story-drive marketing narratives that effectively guide HCP audiences; Digest scientific data and interpret its application for formulary decision-makers; Ensure deliverables are properly prepared for submission to medical/legal/regulatory review; Present and sell work to clients and internally; Participate in idea generation and brainstorming; Leverage emerging AI-enabled creative tools to elevate concepts.
Seniority
Senior, hands-on IC