Manager, Advertising Operations
Core
Lead campaign execution and oversee process evolution for digital ad campaigns across display, video, social, mobile, gaming, and programmatic channels.
Role type
Manager, Advertising Operations
Builds
Digital media plans and campaign operational processes
Domain
Digital advertising and media technology
Required skills
Digital campaign trafficking, Ad fraud prevention, Tag Management Systems (GTM, Adobe, Signal), VVF vendors, Google Marketing Platform, Mobile Measurement Platforms (Branch, Appsflyer, Firebase, Kochava), Conversion API implementation, QA of ad tags, Microsoft Office (PowerPoint, Excel)
Preferred skills
AI tools for campaign trafficking and error identification, Self-service ad server experience, Floodlight tags, Rich media
Technologies
Google CM360, Flashtalking, Innovid, GTM, Adobe, Signal, Floodlight, DMPs, Google Marketing Platform, Branch, Appsflyer, Firebase, Kochava
Responsibilities
Lead campaign execution and oversee process evolution in partnership with Associate Directors and Managers. Oversee activation of digital campaigns across multiple channels ensuring accuracy and alignment with media strategy. Lead strategic conversations with clients and media teams around technology integrations. Oversee the trafficking process including complex implementations like Floodlight tags and DMP integrations. Partner with Ad Tech leadership to design standardized processes and QA frameworks. Serve as primary point of contact for troubleshooting technical issues. Mentor Analyst and Senior Associates. Coordinate work across multiple clients ensuring consistent execution.
Seniority
Manager, hands-on IC with team leadership
