Associate Director, Data & Platform Solutions
Core
Managing day-to-day Data Management Platform (DMP) operations and activating audience data to inform media strategies for client accounts.
Role type
Associate Director, Data & Platform Solutions
Builds
Audience targeting definitions, performance reports, and media deliverables (timelines, POVs, RFPs, presentations) for client campaigns.
Domain
Digital advertising, programmatic media, and audience data analytics.
Required skills
DMP operations management, audience data activation, media strategy execution, performance reporting, stakeholder collaboration, media deliverable creation, programmatic media trend analysis, project prioritization.
Preferred skills
Statistical analysis, basic accounting/math principles, digital media/ad technology experience.
Technologies
DMPs, Programmatic platforms.
Responsibilities
Manage day-to-day DMP operations, Execute on audience data to impact media strategies, Manage the process of defining audiences to be targeted, Integrate with the media planning team, Support and/or manage writing of media deliverables, Maintain knowledge of current DMP/Programmatic media trends.
Seniority
Senior, hands-on IC with management responsibilities.