Senior Account Manager
Core
Lead integrated communications programs for consumer brands, driving awareness and brand affinity through earned media, influencer strategy, and social-first storytelling.
Role type
Senior Account Manager (PR/Communications)
Builds
Integrated media, influencer, and brand campaigns for consumer brands
Domain
PR and Communications
Deliverable
product features
Required skills
Client leadership and counsel, earned media strategy, influencer management, stakeholder management, Australian media landscape knowledge, AI tool proficiency, project financial management
Preferred skills
Mentoring junior team members, new business development, creative flair
Technologies
AI tools for strategy and content development
Responsibilities
Act as day-to-day client lead for key consumer accounts, develop earned-led consumer communications strategies, manage influencer strategy and execution, drive day-to-day delivery of media relations programs, manage and support account teams, contribute to new business and agency thought leadership
Seniority
Senior, hands-on IC