Senior Analyst, Ad Operations
Core
Manage end-to-end Ad Operations processes including tagging, trafficking, data measurement, and partner relationships to drive campaign efficiency and technical expertise.
Role type
Senior Ad Operations Analyst
Builds
Digital ad campaigns, reporting solutions, and data management systems
Domain
Digital Advertising / Media Technology
Required skills
Ad server management, Tag management systems, Data analysis, Excel (formulas/tables), QA for conversion tags, Campaign monitoring, Process optimization, Partner management, SQL (plus)
Preferred skills
Digital planning team integration, Technology solution deployment, New tool creation
Technologies
CM360, Double Verify, Flashtalking, Innovid, IAS, Google Analytics, Adobe tools, TMS, Google CM Floodlight, Tealium
Responsibilities
Advise on campaign setup and vendor configuration, Escalate internal technology issues, Identify efficiencies in data structures, Monitor campaign delivery post-live, Enforce data nomenclature, Coordinate data integration with outsourced tools, Deploy digital technology solutions, Identify opportunities for new tools and systems
Seniority
Senior, hands-on IC
