TAAG Analyst
Core
Execute and manage digital advertising campaigns, including setup, trafficking, QA checks, and reporting across ad servers to ensure client objectives are met.
Role type
Intermediate Advertising Operations Analyst
Builds
Digital advertising campaigns and audience activation strategies
Domain
Digital Marketing / Advertising Operations
Required skills
Campaign setup and trafficking, Pre-QA and Post-QA checks, Ad server reporting, Audience data extraction, Troubleshooting trafficking issues, Client communication
Preferred skills
Google Marketing Platform, JIRA, Google Campaign Manager, Innovid, Flashtalking, Datorama, Data Studio, Tableau, Power Bi, DCO, Video creative trafficking, Verification tools (IAS, MOAT)
Technologies
CM360, Sizmek, Google Campaign Manager, Innovid, Flashtalking, Datorama, Data Studio, Tableau, Power Bi, JIRA
Responsibilities
Implement and execute digital advertising campaigns with US agencies; Monitor campaign delivery and perform post-live QA checks; Generate and share audience analytics reports; Troubleshoot trafficking issues related to creative, HTML tags, and publisher implementation; Escalate issues to third-party vendors when necessary; Communicate with Senior Media Account Managers and account supervisors.
Seniority
Intermediate, hands-on IC