Account Executive
Core
Support the day-to-day delivery of client accounts, creating earned-first campaigns, press releases, and media pitches for consumer brands.
Role type
Account Executive (Consumer PR)
Builds
PR campaigns, media relations, influencer activities, and launch events for consumer brands.
Domain
Public Relations / Marketing / Consumer Goods
Deliverable
product features
Required skills
Consumer PR experience, media relations, press release writing, campaign planning, influencer coordination, media landscape knowledge, written communication, project management
Preferred skills
Curiosity about culture and media, collaborative mindset, ability to adapt messages for different audiences
Technologies
None stated
Responsibilities
Support the day-to-day delivery of client accounts, keeping activity organised and moving forward. Write clear, compelling press releases, media pitches, briefing documents and campaign reports. Build relevant media lists and develop productive relationships with journalists across national, consumer, lifestyle and trade media. Identify timely stories by researching trends, cultural moments and opportunities in the media landscape. Contribute ideas to campaign planning, client conversations and creative development. Help deliver influencer activity, launches and events, coordinating details carefully with colleagues and partners. Monitor coverage, evaluate campaign results and identify opportunities to extend the reach and impact of the work.
Seniority
Entry to Mid-level