Associate Director, Social Creative
Core
Oversee creative development and production of social-first content (TikTok, lo-fi) for brands while leading a team of content creators.
Role type
Senior IC social creative director (team lead)
Builds
Social media content, video campaigns, and trend-driven creative assets
Domain
Digital marketing, social media, internet culture
Required skills
Video production, social media strategy, team leadership, trend analysis, creative storytelling, hands-on content creation, cross-functional collaboration
Preferred skills
Generative AI tools (ChatGPT, Midjourney), Adobe Creative Suite, new platform emergence
Technologies
Premiere, TikTok, Instagram, Adobe Creative Suite, generative AI tools
Responsibilities
Lead and mentor a team of content creators; conceptualize and execute creative content for social platforms; participate in weekly culture briefings; provide hands-on support in shooting and editing; collaborate with strategists and clients on brand alignment; support new business pitches.
Seniority
Senior, hands-on IC with team leadership