Public Relations Manager
Core
Lead communications for the digital business transformation hub of Publicis Groupe - Publicis Sapient, elevating the profile of a globally recognised brand at the forefront of enterprise AI and digital innovation.
Role type
Public Relations Manager
Builds
Australian PR agenda, media relationships, executive visibility, and consistent presence across Australia's business and technology media landscape.
Domain
Technology / Digital Transformation / Enterprise AI
Required skills
Public relations strategy, media relations, storytelling, executive profiling, content creation, social media strategy, stakeholder management, data analysis
Preferred skills
Journalism background, financial services experience, public sector experience, retail sector experience, AI knowledge
Technologies
Marcel (Global AI Platform)
Responsibilities
Develop and execute Australian PR strategy aligned to global priorities; build a high-performing editorial engine; lead local social media strategy and content planning; partner with leaders to create compelling narratives on AI and digital transformation; build relationships with journalists and industry commentators; drive executive profiling through thought leadership and media interviews; create media materials and opinion pieces; localise global campaigns for Australian audiences; measure impact through media coverage and brand outcomes.
