Grafikdesigner* – Produkt, Brand & Digital
Core
Product, brand, and digital graphic designer creating visual content for confectionery products, marketing materials, and digital channels.
Role type
Product & Brand Graphic Designer
Builds
Product packaging, marketing collateral, social media content, and POS materials for confectionery products.
Domain
Consumer Packaged Goods (CPG) / Confectionery
Deliverable
product features (via careerplan.io/jobs/1718738-grafikdesigner-produkt-brand-digital-at-hitschler)
Required skills
Adobe Illustrator, Photoshop, Figma, InDesign, print production, illustration, AI image generation, AI video generation
Preferred skills
Performance optimization based on data, trend awareness, structured file management
Technologies
Adobe Creative Cloud, Figma, Nano Banana, ChatGPT, Adobe Firefly
Responsibilities
Create designs for products and visual content for all channels; develop layouts for print media and POS materials; prepare print-ready data and manage proofing loops; create original illustrations and graphic elements; ensure consistent brand appearance online and offline; collaborate with Product Development, E-Commerce, and Marketing; contribute ideas to campaigns and promotions; optimize designs based on performance data.
Seniority
Mid-level (2+ years experience)