PR Manager (m/f/d)
Core
Lead global communications and PR strategy to elevate brand awareness and drive measurable reach for a clean K-Beauty skincare brand across Europe, UK, and US.
Role type
Senior PR Manager (Global)
Builds
Global brand narrative, media relations, and PR activations for a direct-to-consumer beauty brand.
Domain
Beauty / Skincare / Consumer Goods
Deliverable
product features
Required skills
Global PR strategy, agency management, press release writing, KPI tracking, cross-functional collaboration, brand storytelling
Preferred skills
Experience in beauty/lifestyle/consumer brands, fluency in German/French/Spanish/Italian, sustainability campaign expertise
Technologies
Probonio app
Responsibilities
Lead and evolve global PR strategy and brand storytelling; Own PR performance by defining and tracking KPIs; Manage international PR agencies including budget control; Plan and coordinate press releases, media kits, and PR activations; Develop communication strategies for sustainability and brand purpose campaigns; Collaborate with Trade Marketing on B2B retailer partnerships.
Seniority
Mid-Senior, hands-on IC
