Associate Director, Social Strategy
Core
Lead the development and execution of breakthrough social strategies for an iconic automotive brand, translating insights into creative briefs and driving brand relevance.
Role type
Senior IC social strategy leader (agency)
Builds
Integrated social and content strategies, creative briefs, and connected customer experiences for automotive brands
Domain
Automotive industry + Social media strategy
Deliverable
product features
Required skills
Social strategy development, creative ideation, client management, cross-functional partnership, cultural trend analysis, team mentoring, integrated campaign planning, paid social expertise, influencer strategy, content ecosystem management
Preferred skills
Experience in high-consideration categories (mobility, connected products), brand relaunch support, large-scale event strategy
Technologies
Social media platforms, analytics tools, CRM systems
Responsibilities
Lead development of social strategies and playbooks; Translate insights into creative briefs; Develop integrated social and content strategies; Shape major launches and partnerships; Partner with creative, media, and analytics teams; Mentor junior team members
Seniority
Senior, hands-on IC with leadership responsibilities
