Social Media Specialist (m/w/d)
Core
Define and execute holistic social media strategy and operations to build the voice of a 100-year brand, connecting content, brand, and performance to drive business success.
Role type
Social Media Specialist (B2B)
Builds
Social media campaigns (organic & paid), content formats, and brand positioning
Domain
Marketing / B2B / Corporate Branding
Deliverable
product features
Required skills
Social media strategy, content creation, campaign management, KPI analysis, LinkedIn expertise, storytelling, data-driven optimization
Preferred skills
Paid social, B2B environment, architecture/design industry knowledge
