Planning Manager
Core
Lead insight-led cross-channel media strategies for a global entertainment brand, managing campaigns from brief to analysis.
Role type
Senior media planning manager
Builds
Integrated media campaigns and strategic recommendations for entertainment clients
Domain
Media & Entertainment
Required skills
UK cross-channel media planning, integrated campaign strategy, data and audience insight interpretation, presentation and communication, project management, team leadership
Preferred skills
Experience with entertainment clients, knowledge of online and offline media channels
Technologies
Media planning tools, data analytics platforms
Responsibilities
Develop insight-led cross-channel media strategies; Lead medium-to-large campaigns from brief to post-campaign analysis; Create presentations, media recommendations, and performance reports; Build partnerships with client stakeholders; Collaborate with investment teams and media partners; Support and guide junior team members
Seniority
Senior, hands-on IC