Sr. Global Product Marketing Manager, Consumer Digital
Core
Shape marketing strategy and commercial success for consumer-facing digital products, features, and services in the healthcare sector.
Role type
Senior Global Product Marketing Manager
Builds
Connected healthcare experiences, consumer digital products, and services
Domain
Healthcare / Digital Health / Consumer Technology
Deliverable
product features
Required skills
Market research, competitive analysis, go-to-market strategy, product positioning, pricing strategy, cross-functional leadership, data analysis, stakeholder management
Preferred skills
MBA, digital health experience, global product management experience
Technologies
None stated
Responsibilities
Conduct market research and competitive analysis to identify opportunities. Develop product positioning, messaging, and go-to-market strategies. Lead go-to-market planning with cross-functional teams. Define pricing and promotional strategies. Monitor product performance and commercial metrics. Translate customer insights into product strategy recommendations.
Seniority
Senior, hands-on IC