Media Planner
Core
Planning and executing offline media plans and advertising campaigns across TV, Press, Magazines, Radio, External, and Cinema with a strong focus on TV.
Role type
Media Planner
Builds
Offline advertising campaigns for clients across various industries
Domain
Advertising & Media
Required skills
Media planning, Campaign execution, KPI definition, Strategic negotiation, Publisher relationship management, Data analysis, Workflow planning, Process optimization, Tool proficiency (InfoSys, Tom Micro, Excel), Media market knowledge
Preferred skills
Bachelor's Degree in Marketing/Advertising/PR, 5-7 years experience in advertising campaign planning
Technologies
InfoSys, Tom Micro, Excel