Wirtschaftsinformatiker - Consultant Website Strategie (m/w/d)
Core
B2B website strategy consultant connecting CMS and PIM systems to build scalable platforms for websites, product catalogs, and configurators for mid-market global leaders.
Role type
Digital Consultant (B2B Website Strategy)
Builds
Scalable platforms for websites, product catalogs, configurators, and apps
Domain
B2B Digital Strategy / Web Architecture
Deliverable
product features
Required skills
B2B website concepting, Digital consulting, UX, Analytics, Tracking, SEO, GEO (AI search), Strategic goal setting, Technical feasibility assessment
Preferred skills
Experience in self-organized interdisciplinary teams, Client workshop facilitation, Pitching
Technologies
CMS, PIM, SEO tools, Analytics platforms, GEO tools
Responsibilities
Analyze B2B customer websites and goals to derive prioritized action areas; Translate insights into concrete initiatives for websites, catalogs, and apps; Lead workshops and bring solution proposals to client meetings; Manage tracking and evaluation to derive measures and improve findability via SEO and GEO; Support clients post-launch in website development
Seniority
Mid-Senior, hands-on IC