Offline Media Planner - stage curriculare
Core
Support the Offline Campaign Management team in planning media campaigns for assigned clients.
Role type
Junior IC offline media planner (intern)
Builds
Offline media plans for TV, radio, and print
Domain
Advertising / Media Planning
Required skills
Media planning, budget monitoring, competitive analysis, client coordination, creative agency coordination, Excel
Preferred skills
Interest in offline communication (TV), proactive attitude, attention to detail
Technologies
AdBox, Fusion, Nielsen, AdIntel
Responsibilities
Load and monitor media plans to control budget; Conduct competitive analysis for clients; Book offline media plans (radio and print) after client approval; Coordinate with advertisers for ad materials; Coordinate with creative agencies for ad materials.