Associate Director, Global Media Relations
Core
Shape and elevate Bristol Myers Squibb's global voice across business, trade, and consumer/lifestyle press to reach diverse audiences.
Role type
Senior IC global media relations professional
Builds
Global media strategy and narrative for a pharmaceutical company
Domain
Healthcare / Pharmaceutical
Required skills
Global media strategy, media relationship management, storytelling, issues management, executive counseling, cross-functional collaboration, AI tool adoption
Preferred skills
Pharmaceutical industry experience, consumer/lifestyle media connections, advanced degree
Technologies
AI tools, emerging media technologies
Responsibilities
Execute global media strategy across print, broadcast, digital, and consumer media; monitor external trends to inform strategy; drive news flow and manage announcement sequencing; identify and pitch unique storylines including patient stories; build and maintain relationships with diverse media outlets; develop core messages, pitches, and Q&As; plan logistics and train spokespeople for media engagements; collaborate on international media opportunities for senior executives; support issues management and rapid response; oversee media resource development; engage agency partners.
Seniority
Senior, hands-on IC