E-Commerce Content Expert (m/w/d) Schwerpunkt Amazon
Core
Develop and optimize Amazon-specific content (product detail pages, A+ Content, Brand Store) to improve product visibility, conversion, and performance through data-driven storytelling and visual concepts.
Role type
E-commerce content specialist (Amazon marketplace)
Builds
Product detail pages, A+ Content, Amazon Brand Store, landing pages
Domain
E-commerce / Retail / Amazon Marketplace
Deliverable
product features
Required skills
Amazon Seller Central, keyword research, A+ Content creation, Amazon Brand Store management, A/B testing, data analysis (KPIs), visual content briefing, SEO for marketplaces, AI tool usage for content
Preferred skills
Helium 10, GEO optimization for AI assistants (Rufus/Alexa), cross-functional collaboration
Technologies
Helium 10, Amazon Seller Central, A/B testing tools
Responsibilities
Develop creative content concepts for Amazon product listings; Conduct keyword research and optimize product copy for search and AI assistants; Create visual briefs for product imagery and A+ Content; Manage and optimize the Amazon Brand Store; Analyze sales data and KPIs to drive content optimization; Execute A/B tests on content and visual elements.
