Account Director
Core
Managing client relationships, developing marketing strategies, and driving revenue growth for B2B marketing/branding campaigns.
Role type
Senior Account Director (B2B Marketing)
Builds
Brand marketing communication strategies, go-to-market plans, and new revenue streams for commercial products/programs.
Domain
B2B Marketing / Integrated Agency
Deliverable
product features
Required skills
Client relationship management, B2B marketing strategy, Go-to-market strategy, P&L management, Budget control, Project management, New business development, Team leadership, Financial reporting
Preferred skills
Experience in consumer electronics, FMCG, or IT retail, Mobile marketing expertise
Technologies
N/A
Responsibilities
Partner with existing clients to extend the client base; Develop and evaluate marketing communication strategies; Create go-to-market collateral for new product launches; Manage client billing, profit targets, and financial security; Lead process improvement projects; Mentor junior team members; Collaborate with creative and product marketing teams.
Seniority
Senior, hands-on IC with team leadership