Referent Unternehmenskommunikation und Marketing (m/w/d)
Core
Managing internal and external communication and marketing activities for Marienhaus Klinikum Mainz to strengthen regional visibility and brand identity.
Role type
Corporate Communications and Marketing Specialist
Builds
Public image and brand identity for a healthcare and social services institution
Domain
Healthcare and Social Services
Deliverable
product features
Required skills
Strategic communication planning, media relations, press release writing, social media management, content creation, crisis communication, cross-functional collaboration
Preferred skills
Digital marketing expertise, stakeholder management
Technologies
Social media platforms, content management systems, digital marketing tools
Responsibilities
Plan and execute targeted internal and external communication strategies, identify relevant topics and develop communication campaigns, build and maintain media contacts and produce press materials, manage local social media channels and create content, support crisis and change communication, collaborate with central corporate structures