Referent Unternehmenskommunikation und Marketing (m/w/d)
Core
Managing internal and external communication and marketing activities for two healthcare facilities in Neuwied, shaping the public image and strengthening local brand identity.
Role type
Corporate Communications and Marketing Specialist
Builds
Public image, regional brand identity, and communication materials for healthcare facilities
Domain
Healthcare and Social Services
Deliverable
product features
Required skills
Strategic communication planning, media relations, press release writing, content creation, social media support, crisis communication, stakeholder coordination
Preferred skills
Digital communication expertise, regional market knowledge
Technologies
Social media platforms, digital communication tools
Responsibilities
Plan and implement targeted internal and external communication; Identify relevant topics and develop communication campaigns; Build and maintain media contacts and create press materials; Create local print products and communication materials; Support local social media and digital communication; Assist in crisis and change communication