Online Shop Specialist (m/w/d), Ismaning
Core
Develop strategic area planning for digital touchpoints (Onlineshop, App, Newsletter) to optimize performance and drive conversion for a leading European Live Commerce platform.
Role type
Senior E-Commerce Strategy & Performance Specialist
Builds
Digital shopping experiences and traffic campaigns for Fashion, Jewelry, Beauty, Wellness, and Home & Living categories
Domain
E-Commerce / Digital Marketing / Live Commerce
Required skills
Strategic area planning, Customer journey management, KPI-based performance analysis, Stakeholder management, Data-driven reporting, Strategic content placement, Onsite merchandising optimization
Preferred skills
Power BI, Amplitude, Excel, Strategic decision-making
Technologies
Power BI, Amplitude, Excel
Responsibilities
Develop strategic area planning for digital touchpoints, steer customer journey across E-Commerce channels, conduct KPI-based performance analyses, coordinate cross-functional digital marketing projects, create data-driven reportings for management, promote products and campaigns strategically, analyze and optimize digital trading processes
Seniority
Senior, hands-on IC