Senior Insights Manager (w/m/d) - Market Strategy & Understanding,München,Hamburg,Nürnberg
Core
Senior Insights Manager leading a global quantitative consumer-tracking program for the nicotine market across 85 countries, coordinating research services and delivering strategic insights on consumer behavior.
Role type
Senior Insights Manager (Market Strategy & Understanding)
Builds
Global quantitative consumer-tracking program for the nicotine market
Domain
Market Research / Consumer Behavior / FMCG (Nicotine)
Required skills
quantitative market research, consumer tracking, international multi-country studies, data analysis, strategic consulting, client management, workshop facilitation, project coordination
Preferred skills
experience in the nicotine market, digital marketing knowledge, automation and nearshoring implementation
Technologies
Reporting and dashboard systems
Responsibilities
Create tailored proposals and presentations for global clients, coordinate a global research program across 85 markets, consult clients on study design and research methods, analyze and interpret large datasets to derive strategic recommendations, drive efficiency and profitability through automation, manage client relationships and new business acquisition
Seniority
Senior, hands-on IC with strategic coordination
