Junior CRM / Marketing Manager (HubSpot) (m/w/d)
Core
Develop and execute data-driven marketing and CRM activities for municipal clients, managing digital communication and customer data.
Role type
Junior CRM & Marketing Manager
Builds
Digital target group communication (email campaigns, newsletters), whitepapers, landing pages, and automated workflows for municipal clients.
Domain
Local media and municipal administration marketing (B2A)
Deliverable
product features
Required skills
CRM management (HubSpot), digital campaign execution, data consolidation, landing page development, workflow automation, Excel proficiency
Preferred skills
Experience in media industry, municipal administration, B2A marketing, HubSpot
Technologies
HubSpot, Excel
Responsibilities
Collaborate with department leadership on marketing strategy, build and execute digital communication campaigns, develop and maintain digital content, structure and manage CRM contacts, consolidate customer data, support workflow automation and digitalization projects.