Teamleiter Marketing (m/w/d)
Core
Build and lead a marketing team to develop the B2B brand 'Kräuter Mix', manage digital marketing, events, and PR, and align marketing strategies with sales and executive leadership.
Role type
Marketing Team Lead (B2B)
Builds
B2B brand identity, marketing campaigns, digital presence, and internal communication
Domain
Food Ingredients / B2B
Deliverable
product features
Required skills
B2B marketing strategy, digital marketing, event management, PR, team leadership, process reorganization, KPI system design, stakeholder management
Preferred skills
Experience building marketing structures from scratch, hands-on execution, strategic thinking
Technologies
Digital marketing tools, KPI reporting systems
Responsibilities
Develop brand core and USPs, design and execute marketing measures across digital, events, and PR, lead and coach marketing staff, reorganize marketing processes and KPI systems, collaborate with sales and management
Seniority
Mid-Senior, hands-on IC with team leadership