Junior Marketing Data Manager (m/w/d)
Core
Junior Marketing Data Manager who transforms raw sales, service, and rental data into actionable insights for marketing campaigns at Mercedes-Benz.
Role type
Junior Marketing Data Manager
Builds
Data-driven marketing strategies and campaign insights for Mercedes-Benz sales, service, and rental divisions
Domain
Automotive marketing and data analytics
Deliverable
production ML models | dashboards & analysis
Required skills
data pattern recognition, data structuring, insight generation, marketing automation, CRM platforms, AI tools (LLMs)
Preferred skills
DHBW or equivalent degree, curiosity for data, hypothesis testing
Technologies
ChatGPT, Claude, Marketing Automation, CRM platforms
Responsibilities
Make raw data readable and usable, identify patterns and structures in data, deliver insights to marketing colleagues for campaign design, build systematic data structures for long-term scalability
Seniority
Junior, hands-on IC