Specialist Commercial Analytics & Performance (m/w/d)
Core
Analyze sales, market, pricing, and retail data to identify potential and derive actionable recommendations for sales, marketing, and commercial management to drive revenue and profitability.
Role type
Senior Business Analytics Specialist (Commercial Analytics & Performance)
Builds
Dashboards, reports, and analysis for commercial planning and business reviews
Domain
Consumer Technology / Retail / Commercial Analytics
Deliverable
dashboards & analysis
Required skills
Data analysis, Excel, Data visualization, Business intelligence tools, Forecasting, KPI monitoring, ROI analysis, Presentation skills
Preferred skills
VBA, Power BI, Large data handling, Process optimization
Responsibilities
Analyze sales, market, pricing, and retail data to identify optimization opportunities; Develop actionable recommendations to increase revenue and profitability; Conduct pricing, market, and competitive analyses; Support commercial planning, forecasts, and business reviews; Monitor and analyze business and retail KPIs; Evaluate the effectiveness of promotions and marketing measures using ROI and uplift metrics; Create, automate, and enhance reports and dashboards; Prepare complex data for management decisions and presentations; Collaborate with Sales, Marketing, Product Management, Controlling, and Supply Chain; Optimize existing processes and reporting structures.
Seniority
Mid-Senior, hands-on IC
