Manager Digital Sales & E-Commerce (m/w/d)
Core
Leading the digital sales and e-commerce strategy for a premium tea brand, managing online sales channels, webshops, and digital marketing campaigns to drive revenue growth.
Role type
Manager, Digital Sales & E-Commerce
Builds
Digital sales channels, webshops, and customer journey optimization
Domain
Retail / E-Commerce / Digital Marketing
Deliverable
product features
Required skills
E-commerce strategy, digital marketing campaign management, webshop management, SEO/SEA, web analytics, conversion optimization, external agency coordination, CRM and newsletter marketing, content and product data management, KPI analysis, Microsoft Dynamics 365 Business Central
Preferred skills
AI application knowledge, modern e-commerce technologies
Responsibilities
Develop and implement sales-promoting campaigns, optimize the customer journey, coordinate external digital agencies, manage webshops and digital sales channels, analyze KPIs to derive revenue-increasing measures, coordinate the e-commerce team
Seniority
Manager, hands-on leadership