Influencer Marketing Specialist
Core
Lead and execute strategic influencer marketing campaigns for high-profile clients, managing the full lifecycle from sourcing to content oversight.
Role type
Influencer Marketing Specialist (Social Analyst)
Builds
Creator marketing campaigns and content strategies for prominent clients
Domain
Digital marketing, social media, influencer economy
Deliverable
product features
Required skills
Creator sourcing and negotiation, campaign management, data analytics, social media platform expertise, cross-functional collaboration
Preferred skills
Established creator community connections, understanding of digital and traditional media integration
Technologies
Instagram, Facebook, Pinterest, TikTok, X, YouTube
Responsibilities
Develop comprehensive creator strategies, identify and engage creators aligning with client KPIs, manage contracts and content production, utilize analytics to guide campaign recommendations, maintain daily communication with creators, assess post-campaign performance
Seniority
Junior to Mid-level, hands-on IC