Senior Manager, Consumer Intelligence - Middle East and Emerging Markets (Mumbai Based)
Core
Lead consumer intelligence and market research to drive brand strategy, product launches, and investment decisions for prestige beauty brands in the Middle East and emerging markets.
Role type
Senior Manager, Consumer Intelligence
Builds
Brand strategy, product launches, campaigns, and investment decisions
Domain
Beauty / Consumer Insights
Deliverable
dashboards & analysis
Required skills
Consumer insights, market research, qualitative research, quantitative research, data analysis, storytelling, stakeholder management, project management
Preferred skills
Middle East consumer knowledge, India market experience, Turkey market experience, Southeast Asia market experience, luxury sector experience
Technologies
CRM, social listening tools, digital data platforms
Responsibilities
Bring consumer voice into brand strategy and product launches; Understand cultural and lifestyle drivers of beauty preferences; Lead research into consumer needs and brand perceptions; Connect market intelligence and digital data to reveal insights; Turn findings into actionable recommendations; Partner with brand and marketing teams to embed insights; Manage research agencies and projects.
