Community Manager
Core
Build, manage, and administer online brand communities, creating and maintaining stable relationships with customers, followers, and interested users.
Role type
Community Manager
Builds
Social media content, community engagement strategies, and brand reputation management
Domain
Digital Marketing / Social Media
Deliverable
product features
Required skills
Content creation, editorial calendar management, social media monitoring, crisis management, data analysis, cross-functional collaboration
Preferred skills
Trend identification, community moderation, stakeholder coordination
Technologies
Hootsuite, Buffer, Google Analytics
Responsibilities
Create and publish relevant content across social platforms; Schedule posts and maintain editorial calendars; Monitor and respond to comments, messages, and brand mentions; Develop and execute content strategies aligned with brand goals; Identify and analyze social media trends; Foster dialogue and interaction with followers; Moderate comments and discussions to maintain a positive environment; Resolve user inquiries, complaints, and suggestions; Measure and analyze social media strategy performance; Generate periodic reports on community growth and engagement; Provide data-driven insights and recommendations; Identify and manage potential reputation crises; Collaborate with marketing, PR, and customer service departments; Coordinate with designers and writers for high-quality content creation.