Senior Manager Strategic Marketing (f/m/x)
Core
Drive strategic marketing for the Semiconductor Mask Solutions business unit, securing market leadership and translating customer insights into product roadmaps.
Role type
Senior Manager, Strategic Marketing (Semiconductor Equipment)
Builds
Strategic business unit market leadership and product roadmaps for semiconductor mask solutions
Domain
Semiconductor manufacturing equipment / Lithography optics
Deliverable
product features
Required skills
Strategic marketing, technology roadmap consolidation, customer process analysis, competitive intelligence, new product launch, pricing framework development
Preferred skills
Doctorate or MBA, optical systems knowledge, Mandarin or Korean language skills
Technologies
Lithography optics, photomask systems, process control solutions
Responsibilities
Consolidate technology and market roadmaps for customer segments, translate customer challenges into new product ideas, support new product introductions with Field Marketing, evaluate competitive products globally, prepare customer visits and trade fairs, develop cost-of-technology models and pricing frameworks
Seniority
Senior Manager, hands-on strategic leadership