Brand Manager (Hospitality)
Core
Develop and execute data-driven strategic marketing plans to increase brand share, affinity, and profitability for a hospitality client.
Role type
Brand Manager (Hospitality)
Builds
Marketing campaigns and growth strategies for hospitality brands
Domain
Hospitality industry + Marketing
Deliverable
product features
Required skills
Marketing research, data analysis, strategic planning, budget management, vendor management, digital marketing knowledge, analytical thinking, creative ideation, results orientation
Preferred skills
Service marketing experience, management experience
Technologies
Spreadsheets
Responsibilities
Conduct marketing research and analyze data to identify opportunities; Develop short, medium, and long-term strategic marketing plans; Manage annual budgets and measure campaign performance against ROI and KPIs; Collaborate with vendors and cross-functional departments to achieve brand objectives; Deliver business growth and improve service quality levels.
