Insights and Measurement Lead, Amazon Ads
Core
Senior individual contributor driving advertising business growth in Nordics and Benelux by shaping streaming TV/video landscape and serving as strategic advisor for executive stakeholders.
Role type
senior IC insights and measurement lead
Builds
actionable insights and data-driven recommendations for executive client leadership
Domain
digital advertising, streaming media, retail media
Deliverable
dashboards & analysis
Required skills
SQL, Python, R, customer segmentation, customer behavior analysis, data science modeling, advertising measurement methodologies, incrementality, marketing mix modeling, media attribution
Preferred skills
advertising publisher relations, marketing/creative agency experience, advanced degree in Economics/Marketing/Statistics/Advertising/Business
Technologies
SQL, Python, R
Responsibilities
Leverage proprietary data and third-party research to generate actionable insights; Own senior-level measurement and insights customer relationships; Collaborate cross-functionally to influence sales and marketing initiatives; Advocate for data-driven decision-making and guide advertisers to implement recommended solutions
Seniority
Senior, hands-on IC