Media Planning Manager
Core
Manage client relationships and execute media planning, buying, and reporting across online and offline channels to drive campaign success and client satisfaction.
Role type
Media Planning Manager
Builds
Media plans, campaign placements, and financial reports for client brands
Domain
Digital and traditional media advertising
Required skills
Media planning and buying, planning/booking systems proficiency, financial reconciliation, budget management, client relationship management, digital media strategy, media mix optimization, contract management, data analysis, campaign reporting
Preferred skills
Commercial acumen, understanding of brand and product categories, fast-paced environment adaptability
Technologies
Syndicated and proprietary planning/booking systems
Responsibilities
Establish and maintain strong client relationships; manage business partners and media owners; perform media planning and booking; generate pre- and post-buy reports; handle billing and payment reconciliation; optimize media budgets; conduct basic market and competitive analysis.
Seniority
Mid-level, hands-on IC