Marketing-Manager (m/w/d) Sales creation L
Core
Develop the customer base and acquire new customers for a fashion brand through targeted marketing campaigns and sales activation measures.
Role type
Marketing Manager (Sales Activation)
Builds
Marketing campaigns and sales activation measures for a fashion brand
Domain
Fashion retail
Deliverable
product features
Required skills
Strategic thinking, Data analysis, Campaign planning, Customer segmentation, Performance analysis, Business modeling
Preferred skills
MS Office (Excel), Team collaboration
Responsibilities
Plan and manage sales measures for activating and reactivating existing customers; Translate strategic goals into data-based marketing campaigns; Conduct performance and profitability analyses; Optimize measures through testing and customer analysis; Work on strategic projects for customer activation and business model development.