Senior Officer (d/f/m) Fundraising Development
Core
Planning and creating content and communications to inspire donations and promote an engaging donor experience for IRC Germany's Mass Market Fundraising Team.
Role type
Senior Fundraising Development Officer (Content & Programme)
Builds
Donor acquisition, retention, and development campaigns
Domain
Non-profit / Humanitarian sector
Deliverable
product features
Required skills
Donor/customer acquisition and retention, Content development and messaging, Analytics and reporting (ROI), CRM management (Salesforce), Design tools (Adobe Creative Cloud, Canva), German (C1+), English (fluent)
Preferred skills
Agency/vendor management, AI tools for fundraising, International organization experience
Responsibilities
Create engaging content for digital acquisition, email, direct mail, and telemarketing; Support colleagues with audience-specific content like face-to-face pitches and website copy; Test and improve content formats to raise income; Analyse web and digital campaign performance; Report on KPIs and income targets.