Leiter/in Marketing (m/w/d)
Core
Lead marketing strategy and execution for the Traben-Trarbach region, managing online/offline campaigns, digital content, and partnerships to promote tourism.
Role type
Marketing Manager (Tourism)
Builds
Tourism marketing campaigns, digital content, and regional tourism products
Domain
Tourism / Hospitality
Deliverable
product features
Required skills
Marketing strategy, campaign planning and evaluation, digital media management, AI application in marketing, content creation, stakeholder management, data analysis
Preferred skills
Knowledge of the Mosel region, experience with TYPO 3, event management
Technologies
MS Office, Social Media, TYPO 3, AI tools
Responsibilities
Develop and implement marketing strategy, plan and execute online/offline campaigns, manage website content and newsletters, handle PR and influencer collaborations, analyze campaign metrics, maintain tourism data systems, develop digital processes, co-create tourism products, organize events
Seniority
Mid-Senior, hands-on IC