Online Marketing Manager (M/W/D)
Core
Managing and optimizing the company's websites, online shop, and digital marketing campaigns to drive lead generation and improve conversion.
Role type
Online Marketing Manager
Builds
Company websites, online shop, SEO/SEA campaigns, and digital lead generation funnels
Domain
Logistics / Container Trade / E-Commerce
Required skills
SEO, SEA, digital lead generation, website and online shop management, web analytics and tracking, UX and conversion optimization, digital customer journey mapping, A/B testing, project management
Preferred skills
Experience with international markets, English language proficiency
Technologies
Web analytics tools, Content Management Systems (CMS), SEO/SEA platforms, tracking tools
Responsibilities
Plan and execute SEO and SEA campaigns, optimize landing pages and digital customer journeys, analyze campaign performance and implement improvements, manage website and online shop development, collaborate with internal and external stakeholders