Digital Marketing & Experience Manager/-in (m/w/d)
Core
Manage website, landing pages, and product sections to ensure a consistent, user-centric brand experience across digital channels.
Role type
Digital Marketing & Experience Manager
Builds
Digital experiences, social media formats, and SEO/GEO visibility for a NeoPrivate Bank
Domain
Banking / Digital Marketing
Deliverable
product features
Required skills
Digital Experience Management, Website Management, UX, SEO, GEO, CMS, Wireframing, Analytics, Testing tools, Project Management
Preferred skills
Customer Journey testing, Data-driven optimization, Internal digital expertise, Stakeholder collaboration
Technologies
CMS, Wireframing tools, Analytics tools, Testing tools
Responsibilities
Create wireframes and develop UX concepts; manage social media presence and formats; execute SEO and GEO strategies; conduct and analyze tests along the customer journey; support product and campaign owners with digital tools and methods; collaborate with the Chief Client Satisfaction Officer to align digital experiences with service promises.